THE KENYA GAZETTE
Published by Authority of the Republic of Kenya
(Registered as a Newspaper at the G.P.O.)
GAZETTE NOTICE NO. 4611
TASK FORCE OF TOURISM RECOVERY
IT IS notified for information of the general public that the Cabinet Secretary for East African Affairs, Commerce and Tourism has appointed the Task Force on Tourism Recovery to advice the Government on the recovery of the Tourism Sector.
1. The Committee shall comprise of the following persons: Lucy Karume—(Chairperson)
J. S. Vohra
Julius Kipngetich (Dr.)
Jostine Machuma Barmao
Wiliam Kibet Kiprono
The Secretariat to the Committee shall comprise of:
2.The terms of reference of the Committee shall be:
(a) Identify challenges affecting the sector and come up with an immediate recovery strategy.
(b) Develop a strategy to address underlying challenges and position Kenya as a preferred destination for safari, Beach, commercial, sports, educational, health and business conferencing destination.
(c) Promote inclusiveness amongst stakeholders in resolving the issues facing the sector;
(d) Develop a integrated communication campaign/rebranding as appropriate.
(e) Lobby and work with other stakeholders to re-position the tourism sector as a mojor contributor to the gross domestic product and economy.
(f) Work closely with industry stakeholders to incorporate resilience building measures into tourism plans.
(g) Develop an action plan to mitigate future challenges and make recommendations for remedial actions.
(h) Document lessons learnt for future reference.
(i) Any other business as may be assigned by the CabinetSecretary.
3. In the performance of its functions, the committee may, from time to time, co-opt such additional persons with relevant expertise to assist it on specialized aspects of its mandate.
4. The Secretariat of the committee shall be at 18th Floor, Teleposta Towers, P.O. Box 30430–00100, Nairobi, Kenya.
5. Duration: The membership of the committee and the secretariat shall serve for three (3) months with effect from the date of this notice.
Dated the 24th June, 2014.
PHYLLIS J. KANDIE,
Ministry of East African Affairs, Commerce and Tourism.
PRINTED AND PUBLISHED BY THE GOVERNMENT PRINTER, NAIROBI